glitch-wit
Challenge:

Create a visual identity to tease 2019's ADE programme in Amsterdam's A'DAM Toren.

Insight:

ADE and A'DAM Toren's brand identities have quite some similarities to create a nice cross-over.

Concept:

We've used the diamond shape (or ADE's square rotated 45°) to graphically reveal ADE's line-up by alternating the black/yellow colour scheme.

Responsible for:
  • Branding
  • Animation

Project made while working at A'DAM Toren.

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